Don’t be afraid to imply that your customer is a cheap bastard. This technique works best when coupled with the suggestion that your customer’s refusal to part with her money will cost her in the long run.
“Okay Mrs. Shayk, I just wanted you to experience something really special this season, but we’ll go for something cheap.”
You’ll be surprised how much money people will spend not to feel embarrassed.
Inspired by Zig Ziglar.